Saturday, November 2, 2013

Ottawa Senators Alternate 2008-2011


Here we go, another alternate jersey to pick apart. The Senators offered up this bland uniform during the craze where most teams were putting names or nicknames on the front of their jerseys instead of the logo (prime examples being the newly crowned Anaheim Ducks or the Dallas Stars). They are familiar to the third jersey idea, in fact they had previously created 2 alternate jerseys prior to unleashing this one. While the 2 previous alternates were successful and one even became a future design for the club, this one is boring. The Senators replaced their updated logo with the simple "Sens" and made the jersey all black except for a checkered sleeve pattern of red and white. The white lettering and numbers stand out better than their normal jersey makeups do but it seems unbalanced, with enormous numbers but really small letters. As you can see depending on the length of the players name, it even runs into the arm pattern so it doesn't look all that great.

My final thoughts: One of the more forgetful alternate jerseys out there. The Senators replaced this one with a throwback of sorts, using most of what they had going here for the new one. While it might have been a good idea at the time, the overuse of the team name on the front is lame. Third jerseys are supposed to be radical or has a sense of something new but retaining a part of the team's identity. With this one, it's like the creators had a deadline that came and went so they threw the most basic concept at the manufacturer. Try again Ottawa.

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